The market of Luxury Apartments in Gurgaon continues to grow despite the Covid-19 impact. Apparently, the market size for Luxury Residences in Gurgaon experienced a constant momentum even during the pandemic times. Mr. Ankush Kaul, President – Sales, Marketing & CRM Ambience Infrastructure Group says
“Today, the customer has a very good understanding of the overall market structure in Gurgaon. Especially during the lockdown. The probable buyer did extensive research about the available inventory in different pockets. In his view, the discerning customer has every piece of information. With the actual development of the product or service. According to him, projects are qualitative. And do not compromise on the amenities, which are likely to win over customers’ confidence.
Ambience Creacions Luxury Residences in Gurgaon
Mr. Rajat Jain, President of Sales, Marketing & CRM, Adani Developers says. “The sudden outbreak of the pandemic has triggered demand for larger residences and dedicated spaces. For conducting professional work and online classes for the school goers. Demand for larger spaces is clearly shifting, not just in the luxury sector, but across the board”. He affirms that the Adani Design Team had to start all over again given the current Covid-19 situation and its possible follow-up for the next few years.
Adani Samsara Low Rise Ultra Luxury Apartments Sector 63 in Gurgaon
Mr. Kunal Behrani, President of Sales, Marketing & CRM, Anantraj Developers, says “Our Luxury Project Anantraj Maceo located Sector 91 at a stone throw away distance from Dwarka Expressway in Gurgaon has witnessed something that was never anticipated. The last Quarter of 2020-21 followed by the First Quarter of 2021-22 has witnessed unbelievable growth in demand for property upgrades. The sudden surge of demand for the larger 4 Bedroom units stands to testify that the current Covid-19 situation has made people wary of the extra space at home at all times.
Anantraj Maceo Sector 91 The New Growth Corridor in Gurgaon
Covid-19 pandemic
The current Covid-19 pandemic has resulted in a large-scale work-from-home eco-system. Mainly the large employment generating sectors like IT/ITES Services, Banking & Financial Sector have taken a conscious decision to continue this format till the year-end of 2021. Naturally, this has impacted the home buyers to search for larger spaces to accommodate the rapidly changing dynamics towards the work-from-home environment. We anticipate that this situation is not likely to change any time soon, rather it will continue to influence buyers’ decision to buy a home.
The home buyers have already felt the necessity to upgrade their previous purchase for a larger-ticket transaction. So, Global platforms anticipate that this trend will continue even beyond 2021. Not surprisingly though, this rapidly changing environment of work-from-home phenomena has created a substantial demand for large size property resulting in an uptick of high-priced properties.
According to a recently published article in Business Today, the number of Indians buying luxury items is steadily on the rise and real estate is no exception. Also with the expanding global exposure and affluence in Indian society, the home buying pattern is rapidly changing. The average age of home buyers has significantly fallen over the last decade. More and more Indians are getting attracted to luxury.Therefore, Indian real estate developers are launching ultra-luxury projects with world-class international standard features and amenities in their respective projects.
It is not surprising to see the innovations and out of box thinking. That real estate developers have weaved into their newly launched projects to catch the imagination of their target audience. International design architects, extensive project features, and useful amenities are some of the key highlights of recently launched ultra-luxury residences. The millennium city, Gurgaon, is at the center of India’s information technology industry.
The IT/ITES sector is one of the largest employers of skilled manpower and generally. Whose employees are most likely to purchase luxury residences here. The swinging color of Gurgaon and the cosmopolitan culture of the city. It will never cease to attract many people to the city. Most importantly the difference in prices between Delhi and Mumbai is a huge motivator.
